Verizon Media Developer Documentation

Verizon Media provides qualifying developers with RESTful access to mobile search and native advertising results with a simple pricing scheme based on usage.

The service enables you to programmatically buy, manage and optimize mobile search and native advertising for campaigns across Verizon Media’s mobile inventory.

As a Verizon Media API developer or partner, you’ll be able to work with a set of RESTful objects to create, manage and retrieve advertiser data for your ads, ad groups and campaigns.

Verizon Media Technology Solutions & Brands

The Verizon Media Ad Platform represents our full suite of technology solutions and family of brands for advertisers, agencies and publishers.


family of verizon brands

Key Benefits

The Verizon Media API lets you:

  • read data for filtered lists of ads
  • specify objects that you can use for targeting
  • customize mobile search ads by using text variables
  • retrieve ad extensions that are grouped by type for a specific parent
  • query reporting at different entity levels and fetch reports in CSV format
  • work with a sandbox environment to test campaigns you’ve created and managed

Important

With the Verizon Media API, you are empowered with insightful data, brand safe content and advanced technologies.

How To Navigate The API

The Verizon Media API documentation is organized around the topics listed in the left rail Table of Contents (TOC).

  1. To begin, explore the section on Navigating the API, which describes topics dealing with Authentication, Creating a Sandbox Account for API testing, Versioning and API v1 Deprecation.
  2. Next, you’ll want to study and understand the Verizon Media RESTful objects – Ad, Ad Extensions, Ad Group, Advertisers, Campaigns, Keyword, Shared Site Link and Targeting Attribute – and their relationships in the v2 Verizon Media API data model.
  3. Drill down to topics like Audience Management, which enables you to better target your ads by creating audiences from your website, from your mobile app, from your email lists or from your customer lists, and Reporting, which allows you to query cubes, or pre-defined collections of fields that let you define the context of your report.
  4. If you need to work with Bulk operations, for example, the API lets you download and edit all the objects in your advertiser account using a spreadsheet in CSV format and provides you with a Bulk schema for working with bulk files.

Get Started

To get started with the Verizon Media API, you’ll need to apply for access and an API Key. The process is simple and straightforward, once you complete the form at Apply for Access.

Important

Once we review your application, we’ll provide you with access, so that you can create an application and take advantage of the Verizon Media API. You’ll receive a Consumer Key and Secret, which you’ll need when using the API.

Best Practices

To learn about tips and techniques for working with the Verizon Media API, check out Best Practices. The best practices are grouped into categories that are intended to optimize and advance your efforts in working with the Verizon Media API.

Most Frequently Asked Questions

The FAQs are grouped into multiple categories for easier navigation and retrieval of topic-specific information. You’ll find them in various sections dedicated to a particular topic.

What’s New

To track the latest changes, updates and enhancements to the Verizon Media API, you’ll want to read the What’s New section. The What’s New section is updated on a weekly cadence.

Partner Support

The Verizon Media API Partner Support page provides you with a quick snapshot of recent and upcoming releases, and is focused on features supported by the API. You’ll also find a summary of supported functionality.

Partner Support includes product bulletins updated on a monthly cadence for Verizon Media API partners, account managers and developers.