Radius Targeting

Radius targets are available for mobile search campaigns and can be set at both the campaign and ad group levels.

Important

You can only create or delete these targets, and only change the bid modifier.

Fields

The following fields are available for creating and managing a radius target:

Name Description Type Add Delete
Latitude The latitude of the location. decimal required required
Longitude The longitude of the location. decimal required required
Radius The radius in miles that you wish to target around the specified location. This should be a value between 1 and 500. int required required
Campaign ID The ID of the parent campaign. long Required if radius target is set at campaign level. Required if radius target is set at campaign level.
Ad Group ID The ID of the parent ad group. long Required if radius target is set at ad group level. Required if radius target is set at ad group level.
Bid Modifier The bid modifier enables you to increase or decrease your campaign bid for any valid radius. The bid modifier range (%) for radius is: -90% to 900 (i.e., from 0.1 to 10 times bid). string optional optional

Create Radius Targeting

The following example contains the fields required for creating a radius targeting object at the campaign level. All other fields in this spreadsheet are blank and are not shown:

Action Object Type Longitude Latitude Radius Campaign ID
Add Radius Target 37.7833 122.4167 5 5124

Update Radius Targeting

Updates are not supported for radius targets. If you need to change radius targets, you need to delete the existing radius target and create a new one.

Delete Radius Targeting

The following example shows updating the radius value for a radius set at the campaign level. All other fields in this spreadsheet are blank and are not shown:

Action Object Type Campaign ID Object ID Radius Longitude Latitude
Delete Radius Target 123 ‘293774331349 50 37.78 122.41