Interest targeting is available for native campaigns and can be set at the campaign level.
You can only create or delete these targets, and only change the bid modifier.
The following fields are available for creating and managing an interest target:
|Segment ID||The ID of interest.||long||required||required|
|Interest||The name of the interest associated with the Segment ID.||string||optional||optional|
|Campaign ID||The ID of the parent campaign.||long||required||required|
|Bid Modifier||The bid modifier enables you to increase or decrease your search campaign bid for any valid object ID. The bid modifier range for interest is: -90 to 900||string||optional||optional|
|Match Type||Optional for creates, read-only for updates. If the value is
Create Interest Targeting¶
The following example contains the fields required for targeting an interest. All other fields in this spreadsheet are blank and are not shown:
|Action||Object Type||Campaign ID||Segment ID||Interest||Status|
|Add||Interest Target||123||20022219||Arts and Entertainment||(not required - will default to Active)|
Update Interest Targeting¶
Updates are not supported for Interest Targeting. If you need to update an existing Interest Target, you need to delete the Interest Target and add a new one.
Delete Interest Targeting¶
The following example contains the fields required for deleting an interest target. All other fields in this spreadsheet are blank and are not shown:
|Action||Object Type||Campaign ID||Segment ID|