Gemini Advertiser Guide

Getting started with Yahoo Gemini is easy and fast. You’ll find everything you need to create your first ads and ad campaigns, as well as take advantage of the reporting and targeting tools that are available for Gemini advertisers.

Once you sign up, you’ll be off and running with your first ad campaigns, navigating the powerful features of the Gemini UI and maximizing the return on your ad and campaign investments.

Gemini Advertiser Value Proposition

Every month, more than one billion people visit Yahoo to search, read the news, and check email, sports scores, stock quotes and more. Your customers are out there. Yahoo Gemini puts you right there in front of them - in the right way at the right time.

how yahoo gemini delivers

Yahoo Gemini harnesses the powers of search and native advertising into one unified, self-serve solution. By bringing search and native ads together, Yahoo Gemini lets you manage and optimize your ads in one place. You can drive greater performance through powerful reports and insights, and only pay when you get results.

Topics to Navigate

The Gemini Advertiser Guide provides you with a robust collection of articles and how-to guides, so you can get rapidly up to speed and take advantage of Gemini advertising features and capabilities.

Think of the Virtuous Cycle in advertising by which you learn, adapt, optimize and measure the effectiveness of your ad campaigns. Use the topics in the Advertiser Guide to learn and explore.


Explore the Complete List of Topics to Navigate in the Guide, including topics like these:

Need Help?

Check out our robust collection of FAQs for Ad basics, Ad & Campaign Creation FAQs, Billing FAQs, Reporting FAQs and other topics of interest.

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