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Ad Tag Formats

We work with publishers that use the APT platform on Yahoo inventory as well as their own. The publisher was asking us what tag formats can they run on their own site? I know Yahoo has standards when it comes to JavaScript tags, expandable vs non-expandable, and the like. But if a publisher is only publishing ads on their own site, are they limited in any way as to what they can push to their pages?

Thanks for any help,

-Kurt

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  • QUOTE (Kurt @ May 24 2011, 09:20 AM) <{POST_SNAPBACK}>
    We work with publishers that use the APT platform on Yahoo inventory as well as their own. The publisher was asking us what tag formats can they run on their own site? I know Yahoo has standards when it comes to JavaScript tags, expandable vs non-expandable, and the like. But if a publisher is only publishing ads on their own site, are they limited in any way as to what they can push to their pages?

    Thanks for any help,

    -Kurt

    hi use the operation in AdTAgService with InvetoryIdentifier . system automatically generate a ad tag . you can use it .
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