Native Web Overview

What are Native ads for Web?

A form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Native ads match the visual design of the experience they live within, and look & feel like natural content. Native ads behave consistently with the native user experience.

Note

Native ads for Web product is not available for the self-serve publishers. It is only available for the managed publishers.

Integrate Native Ads Into Your Website

Ad tags can be created using AdBuilder or using one of our custom templates. Tags are implemented by hardcoding on the page or running through any existing Ad systems such as DFP

Examples

Desktop

https://s.yimg.com/oo/cms/products/flurry-docs/publisher/images/yahoo-desktop-native_aa80d5896.png

Mobile

https://s.yimg.com/oo/cms/products/flurry-docs/publisher/images/yahoo-mobile-native_766b5a989.png

Desktop Side Rail

https://s.yimg.com/oo/cms/products/flurry-docs/publisher/images/yahoo-native-siderail_884e15464.png