Edit Multiple Video Creatives

Edit multiple creatives when you want to update a lot of creatives but your changes are different for each creative. To make identical changes to many creatives, check out Bulk Edit Creatives.

Get Started

From the Creatives or Ads list view, you can select multiple creatives to edit. You can edit hosted and third-party creatives all at once, but the multiple creatives edit page divides them into separate sections.

start-editing-multiple-video-creatives

To get started editing multiple video creatives:

  1. From the Creatives or Ads list view, click the checkboxes to the left of the creatives you want to edit. If you need help getting to the Creatives or Ads list view, check out Creatives or Ads.
  2. Select Edit Multiple from the Actions menu.
  3. On the multiple creatives edit page, click the down arrow to expand the first creative you want to edit.

Edit Basic Information

This section explains how to edit a creative’s basic information, including the creative name, status, category, and click-through or landing page URL.

edit-basic-video-information

To edit basic information:

  1. In the name field on the creative’s title bar, type a new name for the creative.
  2. Set or change the creative status by moving the Status slider to the Active or Inactive position. A creative must be active in order for it to serve.
  3. To show or hide the AdChoices CLEAR Ad Notice near the ad, do one of the following:
  • Enable AdChoices to display a CLEAR Ad Notice on or near the ad. Clicking the notice generates a new window containing information about the advertiser and privacy pages, and an opt-out link.
  • Disable AdChoices if you want to create your own landing page to inform consumers about privacy practices, profile management, and opt-out options; or skip the CLEAR Ad Notice notification.

For details, check out Ad Choices below.

  1. If you are setting up an alcohol ad, click in the Creative Category field and select Alcohol Ad from the drop-down list.

Click Through URL (Hosted Creatives)

Edit the click-through URL if you need to make any adjustments. The click through URL is the URL that redirects users to the final landing page. This URL can be a click tracker or regular landing page URL. Specifying a click through URL is required for hosted creatives.

Important

Some SSPs require a declared advertiser domain when they register an ad or respond to an ad request. If the advertiser domain differs from the ad content or landing page, the SSP may assume the ad is fraudulent and block the ad from serving.

editing-clickthrough-or-lp-url

To edit the click-through URL:

  1. Remove the previous click-through URL. Select the URL and press Delete.
  2. Type the new click through URL in the Click Through URL field.
  3. Click anywhere on the page, outside the Click Through URL field.

DSP validates the URL and displays a success message or error message. If the URL is validated, DSP fills in the landing page URL automatically.

Note

You can add additional click trackers in the “Additional Tracking URL” field below. These URLs will fire on the click event but will not perform any redirecting.

Landing Page URL (Third-Party Creatives)

Edit the landing page URL if you need to make any adjustments. The landing page URL is the domain that corresponds to the final landing page for your ad. Specifying a landing page URL is optional for third-party creatives, but recommended to avoid being blocked by certain exchanges.

Important

Some SSPs require a declared advertiser domain when they register an ad or respond to an ad request. If the advertiser domain differs from the ad content or landing page, the SSP may assume the ad is fraudulent and block the ad from serving.

edit-landing-page-url

To edit the landing page URL:

  1. Remove the previous landing page URL. Select the URL and press Delete.
  2. Type the new landing page URL in the Landing Page URL field.
  3. Click anywhere on the page, outside the Landing Page URL field.

DSP checks the URL to make sure it is not a click tracker, and displays a success message or error message. If the URL is validated, DSP fills in the validated landing page URL automatically.

Note

The Landing Page URL field is not mandatory. If you leave this field blank, the DSP Creative Tester fills it in automatically as part of the creative audit.

Edit the Tracking URLs

Tracking URLs are third-party URLs that track the number of impressions served, or the viewership of a video. The viewership measures the number of users who watched a particular percentage of the video (25%, 50%, 75% or 100%).

edit-click-trackers

To edit the tracking URLs:

  1. Type the tracking URL in the Tracking URL field.
  2. Select the tracking URL type from the Type drop-down list.
  • Impression - tracks the number of users who see a video impression.
  • Click - tracks the number of users who click the ad.
  • 25% - tracks the number of users who watched 25% of the video.
  • 50% - tracks the number of users who watched 50% of the video.
  • 75% - tracks the number of users who watched 75% of the video.
  • 100% - tracks the number of users who watched 100% of the video.
  1. You can add additional tracking URLs. To add another tracking URL, click the Add Tracking URL link.
  2. Repeat steps 1-3 for each new tracking URL.

Remove and Replace Hosted Video Creatives

Remove and replace hosted video creatives if they are outdated, have errors, or aren’t serving properly. Remove uploaded creatives entirely and start over, or swap an uploaded creative for a new one. For example, you may want to remove a creative entirely if you started out with an uploaded creative and want to replace the creative with CDN URLs.

Choose one of the following:

Note

After you replace a creative, it may take up to 15 minutes for transcoding to complete. Transcoding is a process that encodes the uploaded video file into multiple video formats and converts the video into an in-stream inline VAST tag. You may need to check back later to preview the creative, after transcoding is complete.

Remove and Replace Uploaded Creatives

Follow the instructions in this section to remove locally uploaded creative files. After you remove the creatives, you can upload new creatives.

  1. Expand the Advanced Options area.
  2. Click the trash can icon above the list of creatives to remove the uploaded creatives.
trash-can-icon

You see a confirmation dialog box.

  1. Click Yes to confirm that you want to remove the creatives.
You can upload a new creative right away, or come back and do the upload later.
  1. If you want to upload a new creative from a local drive or server, do one of the following:
  • Drag the video file onto the drop zone
  • Click Choose a video to upload, browse to the creative, and click Open.
  1. If you want to upload a new creative by URL, do all of the following:

Note

You can add up to 10 CDN URLs, but the creatives must all be the same duration.

  • On the upper-right side of the page, select the By URL tab.
  • Type the video duration in the Duration field.
  • Enter the first creative URL in the Creative URL field.
  • For each additional creative URL (up to 10), click the Add URL link, and type or paste each new URL in the Creative URL field.
  1. Click Save to save your creative.

Swap Creatives

Follow the instructions in this section to remove and replace an uploaded creative in one step.

  1. Expand the Advanced Options area.
  2. Click the Swap Video icon above the list of creatives to remove the uploaded creatives.
swap-icon

You see a confirmation dialog box.

  1. Click Yes to confirm that you want to remove and replace the creatives.
  2. In the Downloads window, browse to the new creative you want to upload, and click Open.
  3. Click Save to save your creative.

Remove and Replace CDN URLs

  • To remove one or more CDN URLs, click the remove button next to the creative.
remove-creative-url

Note

You can now add up to 10 CDN URLs, but the creatives must all be the same duration.

To upload new creatives by URL:

  1. On the upper-right side of the page, select the By URL tab.
  2. Type the video duration in the Duration field.
  3. Enter the first creative URL in the Creative URL field.
  4. For each additional creative URL (up to 10), click the Add URL link, and type or paste each new URL in the Creative URL field.
  5. Click Save to save your creative.

Remove and Replace Third Party Video Creatives

For third-party videos, you you can remove the existing creative URL and replace it with a different URL.

video-creative-replace

To remove and replace a third-party video:

  1. Remove the existing creative. Select the URL in the Creative URL field, and hit backspace to remove it.
  2. Type or paste the new third-party creative URL in the Creative URL field.
  3. Save your creative. Do one of the following:
  • If you are finished setting up creatives, click Update Creative or Save Creative. You see the Edit Creative (or Edit Ad) page, where you can continue making adjustments if needed.
  • If you want to set up more creatives, click Save and New. You see the New Creative (or New Ad) page, where you can set up a new creative or ad.
  1. Check your creative (highly recommended). Look for the Verified Preview indicator below and to the right of the video.

Important

Creative preview only works for secure (https) creatives, and cannot replicate all creative issues.

Preview Creatives

You can preview a video yourself, or generate a shareable preview link to show the video to someone who does not have DSP access.

To Preview a Video Creative

Preview a video to see how it performs in different formats.

On the Creative Preview overlay, click the Auto, HTML or Flash button to select a format in which to preview the video. Start the video to test it in that format.

Note

The Auto format automatically detects the creative’s format.

remove-and-replace-3p-video

In addition to the creative preview functionality, DSP also performs a creative test on the new creative. You can see detailed creative test results in about half an hour. For details on creative validation, see Validate Creatives.

AdChoices

The AdChoices CLEAR Ad Notice provides consumers with enhanced information and choices about how and when data is collected or used to serve ads targeted to them based on their likely interests. When AdChoices is served on or near ads, consumers can click through to learn more about how Yahoo and other companies collect and use data — including interest-based advertising. Consumers can exercise available choices about whether to continue to allow interest-based ads by the companies involved with an ad.

To help customers who participate in this industry-wide program, Yahoo offers gives consumers the option to enable or disable the CLEAR Ad Notice. DSP customers can provide AdChoices notices for most standard-format IAB ad sizes at no additional cost. Users see the notification in the upper-right corner above the ad.