The Oscars show on Sunday, March 7, was a big night for Yahoo!. As millions of people worldwide turned to Yahoo! for detailed coverage of the event, Yahoo!s social features allowed visitors to join the discussion around breaking news of the awards by reading and posting comments.
Though not in the limelight like this years blockbuster Avatar movie, Yahoo! Avatars worked behind the scenes to make Oscar night entertaining for tens of millions of online viewers and to do so, it made extensive use of the Yahoo! cloud. Yahoo! Avatars are used by tens of millions of Yahoo! users to represent their online identity when they interact through the social features built into Yahoo! properties.
Yahoo! Avatars migrated to Yahoo!s unstructured storage cloud, MObStor, last year, in order to leverage the power of the cloud to scale seamlessly and handle peak traffic on Oscar night (over ten times our average property traffic).
Scaling traffic for user-generated content (e.g., Avatars) is aRead More »from Cloud Case Study: Yahoo!s Avatars on Oscar Night